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Acquiescence of local companies in China Unicom open end subsidies

已有 115 次阅读2011-12-2 13:40 |

Sun Yan Biao

10 months runescape gold, China Unicom (microblogging) added 2.92 million 3G subscribers, China Telecom (microblogging) added 2.76 million 3G subscribers, China Mobile (microblogging) new 2.167 million 3G users, China Unicom 3G users to snatch the first time in this first war made monthly. China Unicom end subsidies, is the rapid growth of 3G subscribers the root cause.

recently, launched a local branch of their terminal subsidies, the introduction of a variety of brands, unique WCDMA mobile terminal, and no longer confined to China Unicom Huasheng from ZTE (microblogging) wow gold, Huawei (microblogging) and cool and a few Several mobile phone manufacturers to scale Jicai WCDMA handsets.

a mid-level sources, a move conducive to the rapid expansion of China Unicom's 3G subscribers, a flyer display, the user simply stored 1300 yuan bill, can be a free TCL (microblogging) A919 cell phone cloud, containing 1300 yuan bill.

the TCL A919 phone calls to obtain the amount of subsidies, has been basically the same as Unicom Huasheng Central Purchasing Lenovo A60 and ZTE V880 level.

TCL Communication concerned recognize, TCL A919 TCL Communication is custom tailored to the policy of China Unicom. The source said the current China Unicom 3G subsidies in three calls, one Unicom Huasheng of Central Purchasing, and second place with China Unicom mobile phone manufacturers to distributors and promotion of tripartite cooperation, Third, user-owned machine network subsidies. Among them, China Unicom local companies and distributors and mobile phone manufacturers to promote tripartite cooperation model, is full use of social channels and manufacturers channel edge.

smart mobile phone manufacturers to create new rights Liu, general manager, said the move aimed at China Unicom is the thousands of smart phones, to expand the 34 cities of the 3G subscriber base. Currently 3G users has exceeded 100 million, mainly concentrated in 12 cities next year, the explosive growth of 3G users in China should be in two or three or four markets area.

Hunan mobile phone dealers said domestic mobile phone manufacturers and distributors is so actively develop Unicom 3G users, actually because of the lucrative. Calculated by TCL A919, for example, China Unicom and China Mobile retail outlets to 950 yuan, and China Unicom can get cell phone package, plus 18% of the commission calls a year, each of the development of a China Unicom 3G users can receive more than $ 500 profit.

present, Guangdong Unicom's iPhone has sold 40 million units, sales of smart phones are also other brands up to 82 million units, thousands of intelligent machines is the future direction of key breakthrough.

However, the open-end subsidies will inevitably lead to short-term profitability of China Unicom down.

third-quarter results this year, China Unicom, China Unicom, the first three quarters this year, revenue 160.61 billion yuan, net profit of 4.162 billion yuan, net profit margin of only 2.59%, while net profit margin of 3.19% over the same period last year. . Meanwhile, China Unicom net profit margin is far inferior to the level of 23.96% of China Mobile and China Telecom's 7.6%.

share:> Related: China Unicom YuYingTao: iPhone 4S is only permitted to be part of the Unicom network pre-licensed iPhone 4S Unicom Department plans to end free l-speed broadband users in China Unicom's provincial head competition for exam end of the 32 candidates recommended microblogging | SAN official microblogging>> More

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